
February 2006
Spanish Telco Strategies Facing New Integrated Digital
Transmission Advances
By Juan Carlos Sanchez-Aarnoutse, Pilar Manzanares-Lopez, and
Josemaria Malgosa-Sanahuja
Throughout last year, there were three important changes related to
the audio-visual world in Spain. The first one is the beginning of
commercial TV over IP (TVoIP) service. The second one is the new
Digital Terrestrial Television (DTT) technical plan approved in July
by the Spanish government. Finally, there has been the merger of two
of the most important Spanish cable operators, ONO and Auna. All
these events reveal the importance the audio-visual sector has in
terms of business.
Telefonica, one of the most remarkable Spanish telecommunications
companies, was the first to launch the TVoIP service to its
asymmetric digital subscriber line (ADSL) residential clients. This
service is called Imagenio, and can be seen as a new way to provide
Internet at home, extending the traditional Internet connection to
the triple-play concept: Internet, telephone, and video all together
with only one access. The service includes one wireless 802.11g ADSL
router with plug-and-play network access terminal (NAT) software
built in which enables to share the Internet connection among all
home users. It also includes a set of TV and audio channels (45 and
15, respectively), a virtual video club (i.e., video on demand), and
pay-per-view channels, mainly reserved for movies and sport events.
In addition, Imagenio easily supports interactivity since it is
completely based on traditional IP network.
Imagenio is offered through Alejandra, the new IP network specially
designed to work fine for this service. Alejandra is based on the
ADSL2+ standard, which provides up to 24 Mb/s in the downlink and up
to 1 Mb/s in the uplink. In order to minimize the bandwidth
consumption, Alejandra uses PIM-Sparse Mode multicast routing
protocol to replicate and route TVoIP packets. Besides Telefonica,
other Spanish telecommunication operators like Jazztel, Wanadoo, and
Ya.com are also building their own ADSL2+ network infrastructures.
Although all of them are also interested in offering triple-play
service, it will not be available until next year. For the time
being, they are offering double-play service: very high-speed
Internet access (up to 20 Mb/s) and telephone.
On the other hand, although Spain has had a DTT technical plan since
October 1998, the plan has not proved itself to be adequate to
support real DTT development. In fact, the main Spanish TV
broadcasters claimed that the law was insufficient to establish a
real business framework. For this reason, the current Spanish
government recently approved a completely new DTT technical plan
called RD-944. The plan begins saying "This new law not only modifies
the current one, but completely revokes it," which clearly shows the
wish to speed up DDT development.
First of all, RD-944 brings forward the analog switchoff date from
December 2012 to April 2010. Until that moment, the current TV
broadcasters must transmit their programming in analog and digital
formats (simulcast). There is one multiplex reserved for this
purpose. Furthermore, the new law not only maintains the existing two
digital-only broadcaster licenses (NeoTV and NetTV), but also
increases the number of digital-only channels to four (they have not
been assigned yet). Finally, a new national analog channel has been
created, with coverage of around 70 percent of the Spanish territory.
Just after April 2010, the analog spare bandwidth will be reallocated
to provide one multiplex to each of the national broadcasters. With
the aim of promoting regional diversity and culture, RD-944 also
considers regional and local broadcasters, giving them a handful of
digital channels (intelligently shared among regions and local areas
to avoid interference).
The TV cable operators also play a role in this telecommunications
jigsaw puzzle. Their business model has been offering triple-play
services since its origins. This was the reason a lot of people
changed their traditional telco into only one integrated cable
operator. Now, with the appearance of TVoIP and DTT, they have had to
innovate in order to maintain their market quota. For example, all
cable operators are changing their analog transmission technology to
digital, increasing the quality of service and number of TV channels.
In this digital scenario, interactivity can easily be implemented.
Therefore, some also offer video-on-demand services. Another aspect
closely related to this telecommunication business war is the merger
of cable operators, which took place last summer. ONO, one of the
most important Spanish cable operators, bought Auna, one of its main
competitors, enlarging its commercial area up to 40 percent of the
national territory.
However, the question now is, who wins? The answer is not easy since,
in all cases, the prices are very competitive (although momentarily,
a company may sell its telecommunications products at special prices
to take advantage of some market opportunities). In our opinion,
TVoIP and cable networks have the major advantages since they both
offer real integrated service (triple-play), and in both cases
interactivity can easily be obtained. Cable operators have an
additional advantage: they are not limited by bandwidth since their
physical infrastructure in Spain is relatively new. However, although
DTT seems to offer the most technically limited service, it has the
advantage of being completely free. Therefore, it is likely that they
will keep their market quota.
Considering the above scenario, maybe the relevant question is not
who has the most perfect technology, but rather who has the most
appreciated contents. The new emerging technologies provide many
digital containers, but, needless to say, they must be filled with
digital contents. In our opinion this is a key aspect of the success
of a digital broadcasting company.
ConTEL 2005: The 8th International Conference on Telecommunications
Zagreb, Croatia, 1517 June 2005
The 8th International Conference on Telecommunications, ConTEL 2005,
took place on 1517 June 2005 at the Sheraton Zagreb Hotel,
Zagreb, Croatia. Traditionally, ConTEL covers a broad range of topics
in the area of information and communication technology (ICT)
referring to modern telecommunications. The special topic of this
year's conference was IPv6 Deployment and Applications. Other topics
included "classical" telecom topics, such as network modeling,
design, and simulation; quality of service (QoS); optical networks;
and traffic engineering, as well as novel topics such as sensor
networks and new-generation networks. More ICT-oriented topics, such
as mobile applications, location- and context-aware services, and
mobile agents, were also represented, as well as telecom market
oriented topics. The Conference was organized by the Faculty of
Electrical Engineering and Computing, University of Zagreb, Croatia;
the IEEE Croatia Section, and the IEEE Communications Society Croatia
Chapter; and was technically co-sponsored by the IEEE Region 8 and
the IEEE Communications Society (endorsed by the Technical Committees
on Communications Software and Multimedia Communications). The
General Chair of the conference was Ignac Lovrek, and the Program
Chair was Maja Matijasevic, both from the University of Zagreb.
The technical program ran for three days, and included three plenary
sessions, 21 technical paper sessions (of which two were special
sessions), and tutorials. On each day of the conference one keynote
talk was presented in the plenary session. The first keynote speaker
was Klaus-D. Kohrt of the UMTS Forum and Siemens Communication Mobile
Networks. His visionary talk, entitled "3G and Beyond The
Future of Mobile Communication," provided a nice introduction to the
conference. The second keynote talk was presented by Kimon P.
Valavanis of the University of South Florida, who presented a
multidisciplinary approach to "Heterogeneous System Challenges in
Control, Coordination, and Communication" using unmanned
groundaerial vehicles as a case study. Finally, in the third
talk Magdy A. Bayoumi of the University of Louisiana at Lafayette
addressed the hot topic of wireless sensor networks in his talk
entitled "Wireless Sensor Networks: The Product of a Marriage Made in
Heaven." All keynote talks were very well attended and well received
by the audience. The 21 technical paper sessions ran in three
parallel tracks, with a total of nine sessions on each of the first
and second days, and three sessions on the last day of the
conference. The final technical program included a total of 96 papers
accepted from 141 submissions (68 percent). The two special sessions
were on Formal Verification of Telecommunications Systems, organized
by Tatjana Kapus from the University of Maribor, Slovenia, and Gordan
Jevic from the University of Zagreb; and Project Management in ICT,
organized by Jeljka Car from the University of Zagreb and Sinija
Krajnovic of Ericsson Nikola Tesla and PMI Chapter Zagreb.
The tutorials were held the day before the conference. There were
seven tutorials, covering interactive multimedia networking,
IP-oriented QoS in next-generation networks, artificial immune
systems (unfortunately cancelled due to the speaker's illness),
Internet topology measurement, data stream management systems,
service management in wireless networks, and reliability issues in
network planning. The tutorial speakers came from France, Israel,
Italy, New Zealand, Norway, the United Kingdom, and the United
States. About 50 attendees registered for one or more tutorials,
mainly students (thanks to local companies, which covered student
participation). A participants' survey was conducted at the end to
collect feedback on organization, quality of visual material, and
speakers. The overall results were good, but they also showed that
there is room for improvement.
The conference had strong international participation, with a total
of 240 participants from over 30 countries all over the world. The
highlight of the Conference was the gala dinner, and announcing the
winners of the Best Student Paper contest.
The ConTEL 2005 conference proceedings have been indexed in the
INSPEC bibliographic database, and the content of the proceedings are
available through IEEE Xplore®.
The ConTEL conference Web site is http://www.contel.hr
For more information please contact the Program Chair, Dr. Maja
Matijasevic (mmatijasevic@ieee.org),
University of Zagreb, Faculty of Electrical Engineering and
Computing, Unska 3, HR-10000 Zagreb, Croatia; phone: +385-1-6129-757;
fax: +385-1-6129-832.